Happy New Year from Google Cloud, 2020.

Happy New Year 2020

Client: Google Cloud
Studio: M Booth
Capabilities: Creative Direction, Design by Taylor Baldry, Motion by Dan Filipe

All around the world.

Google Cloud is present all around the world. With 20+ data centers and connecting locations with 140+ network edge locations. We wanted to create a video that celebrates the New Year's moment, while also showing that we're all connected. With locations all over the globe, the video takes the viewer through unique celebratory moments from different countries. Kicking off in the west in Australia and ending in the US.

Google Cloud

Customized digital version of the Google Cloud logo.

The Locations

New Years traditions are unique in different places. We took these fun details and incorporated them in a fun, simple way.

Motion

The flow of motion was a key part in bringing all the visuals together. Keeping the viewer engaged by telling a story that's filled with visuals and details. The flow takes the viewer around the map, triggering micro movements of celebration.

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